The digital arena has opened up a whole new universe for those who wish to put themselves out there through blogging. Blogging is a way for people to communicate through posting articles, writeups, personal opinions or life experiences, and product or food reviews.
Below are some red-hot tips for writing a blog posts for a variety of platforms:
Post great pictures with the descriptions! A picture that is pleasing to look at and delivers the message to the viewer without looking at the description puts a remarkable impression.
An eye-catching headline is as important as the visuals. The headline needs to capture the attention of the viewer. It can be according to the mood of your blogpost; funny, exciting, serious, or grim. The headline will give a peek to the viewer about what you intend to deliver, and so, they will choose to read or view your blogpost further according to their interests.
Try to be personal. Post anything about yourself that makes you comfortable, make yourself relatable to the audience so that they can emotionally connect with you.
Crisp Writing Style
Your posts should be clear and precise. Do not be verbose, use simple language, and make sure your blogposts are not lengthy.
Engaging but Laidback Writing Style
Remember, not all of your viewers will be well-read. Write your blogs in a way that is understandable to audiences from all backgrounds.
Research Comes First
Before writing about a critical issue, make sure you do your research. Do not write about anything thatyou are not knowledgeable about. Literature review is always a good idea!
Choosing the Right Topic
Write about issues that are important to you, not others. Write about what you feel needs to be said; whether it is about your own life experiences, traveling, food blogging, politics, science and mathematics, or social and mental health issues.
As mentioned above, you can write about any and all subject/s. It is not necessary to stick to a theme or a topic as it can make your blog monotonous. Variety is never boring!
If you are an Instagram blogger, post videos about yourself (if you are comfortable). Sharing your routine and what you are up to, sometimes makes you more approachable as people get to understand that you too are just like them!
Post often. It is advised not to delay blogposts as people start looking forward to them once you start posting. To avoid burnout or expectations, decide on particular days of the week on which you will post, and share them with your viewers.
Reply to comments on your posts every now and then. Thank your viewers and let them know you appreciate them.
Do not despise criticism or opinions of others. They are entitled to comment on your posts and share their thoughts. This way you will also know what other people’s opinions are, what they are capable of and what they lack, and vice versa.
Get used to constructive criticism. Always seek an expert advice about your posts. We learn every single day and there is no harm in that, you can never learn too much!
Give Before You Get
Giveaways are one of the best ways to engage with your viewers through your blogs. Many bloggers who post reviews about skincare and food products or even technology items, collaborate with other bloggers or product owners and host giveaways. This way, the product owners get to market their products by sending gift packages to the bloggers, which they in turn give to their viewers who only need to follow some steps like commenting and ‘liking’ their blogposts. It is a win-win situation, to be honest. Viewers get gift hampers, bloggers get publicized, and business flourish as well!
Be yourself! Have your own opinions, set trends according to your sense of style, make things that are boring to others and interesting to you, interesting to others as well, by presenting them your way. Let people see the world through your eyes.
Finally, in the world of blogging, you are never alone. There are always people who will relate to you, understand you, and take your side, so never be afraid to share your opinions and thoughts.
If you are putting a blogpost on social media, most of the world has the possibility of viewing it, and if you use the blogging platform for the right reasons, rest assured it is not harmful even if the whole world gets to know you!